Since January 1st, 2020 AERZEN Deutschland GmbH & Co KG is responsible for all sales and after-sales service in Germany. The new AERZEN subsidiary has around 90 employees and is managed by Dirk Koob, Chief Executive Officer, and Sascha Adam, Chief Financial Officer.
- Article Full focus on the German market
AERZEN Deutschland started successfully
The establishment of AERZEN Deutschland is a logical consequence of the global AERZEN strategy: while Aerzener Maschinenfabrik is the central production location, the approximately 50 subsidiaries worldwide take care of sales in their respective markets. This constellation applies now also for Germany until now, by far the largest sales market for the AERZEN Group. The responsibilities for production and sales in Germany were separated. “We are thus clearly responsible for the costs and results of our activities. Customers will benefit from faster decisions and more flexible reactions because we can concentrate fully on the German market,” emphasises Sascha Adam.
AERZEN Deutschland is responsible for the sales of the complete product portfolio of the AERZEN Group in Germany. In addition to the headquarters in Aerzen the company has six sales offices (see map), which provide customers in their regions with all-round care packages. „We supply everything from a single source, and every customer has a personal contact person in sales,” emphasises Dirk Koob.
The after-sales service of AERZEN Deutschland includes 25 service technicians for maintenance, repair and commissioning as well as 15 colleagues in the area of maintenance contracts and spare parts business. Nearly all service technicians act as support point fitters, i.e. they are based locally in the regions. The aim is to shorten journey times and costs and strengthen customer loyalty. “The motto ‘one face to the customer’ will also apply to after-sales service,” emphasises Dirk Koob and resumes: “We want to strengthen customer loyalty over the long term. It is our aim to give competent advice, to prepare project- and enquiry-compliant offers, to offer professional order processing as well as high quality after-sales service, and to pass on market trends innovatively and creatively to the product development colleagues with the involvement of the customer.”
"Personal contact, precise guidance and short reaction times are part of our understanding of performance."
Sascha Adam
Chief Financial Officer AERZEN Deutschland
"We offer everything from a single source because of the close connection of sales and service."
Dirk Koob
Chief Executive Officer AERZEN Deutschland